A new promotional video was released for Kyoto Animation’s Violet Evergarden: The Movie celebrating its success and upcoming 3rd week of screening in theaters. The movie earned 810 million yen and sold over 566,000 tickets after 10 days in the box office as of Sunday.

The film opened in Japan on September 18, and it ranked at #2 in its opening weekend. The film sold 390,000 tickets to earn 559 million yen (about US$5.31 million) by September 22, and had a per-screen average of 1.64 million yen (about US$15,600), ANN reported.

Theatergoers will be offered a new short text story titled “Gilbert Bougainvillea to Hakanai Yume” written by original author Kana Akatsuki and illustrated by Akiko Takase by participating theaters starting Friday. Takase drew the illustrations for the original novels and was also the character designer and chief animation director throughout all of the Violet Evergarden anime thus far.

Violet Evergarden: The movie began screening in Japan from September 18, 2020. The movie was set to premiere on April 24, 2020, but got delayed when a nationwide emergency was declared in Japan by Prime Minister Shinzo Abe due to the coronavirus pandemic. This was the second time the movie got delayed, after its initially slated release date of January 10, 2020.

A separate movie, titled  Violet Evergarden: Eternity and the Auto Memories Doll (based on Violet Evergarden Gaiden: Eien to Jidō Shuki Ningyō) was released last September in Japan and ran for five weeks, earning more than 640 million yen. The movie was released on Netflix on April 2nd.

Violet Evergarden is a light novel series written by Kana Akatsuki and illustrated by Akiko Takase. It has won the grand prize in the fifth Kyoto Animation Award’s novel category in 2014. A 13-episode anime television series adaptation by Kyoto Animation aired between January and April 2018 with several advance screenings taking place in 2017. The series was awarded Best Animation at the 2019 Crunchyroll Anime Awards. An original video animation episode was released in July 2018.

The story follows Violet Evergarden’s journey of reintegrating back into society after the war is over and her search for her life’s purpose now that she is no longer a soldier in order to understand the last words her major, Gilbert, had told her: “I love you.”